The Role of Entrepreneurial Literacy, Digital Literacy, and Family Environment in Supporting Entrepreneurial Interest among Students (Case Study of FEB UTP Surakarta Students)

Hanifa, Shulha and Sri Wijiastuti, - and Rini Adiyani, - and Zandra Dwanita Widodo, - (2023) The Role of Entrepreneurial Literacy, Digital Literacy, and Family Environment in Supporting Entrepreneurial Interest among Students (Case Study of FEB UTP Surakarta Students). The Role of Entrepreneurial Literacy, Digital Literacy, and Family Environment in Supporting Entrepreneurial Interest among Students (Case Study of FEB UTP Surakarta Students.

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Abstract

As a student, prospective young entrepreneurs must have the ability to entrepreneurial literacy and digital literacy. Higher education, especially the faculty of economics and business at UTP Surakarta, always provides support for the birth of young entrepreneurs through entrepreneurship courses. This study aims to determine the role of entrepreneurial literacy knowledge and digital literacy as well as the family environment in supporting the growth of entrepreneurial interest among students of Universitas Tunas Pembangunan Surakarta. The emergence of entrepreneurial interest among students will encourage an independent spirit so as not to depend on work from others. And the family environment also fosters entrepreneurial interest in students or by continuing the family business. The research approach used is qualitative analysis with data collection methods carried out by direct interviews and distributing questionnaires (questionnaires). Sampling in this study uses a type of non-probability sampling with sampling techniques from voluntary respondents. The results of this study indicate that the indicators of entrepreneurial literacy. Digital literacy and family environment strongly influence the interest in entrepreneurship among students of the Faculty of Economics and Business UTP Surakarta.

Item Type: Article
Uncontrolled Keywords: Entrepreneurial Literacy; Digital Literacy; Family Environment; Interest in Entrepreneurship
Subjects: H Social Sciences > HB Economic Theory
Divisions: Fakultas Ekonomi dan Bisnis
Depositing User: Arif Budi Noviyanto A.Md S.I
Date Deposited: 18 Oct 2023 04:17
Last Modified: 18 Oct 2023 04:17
URI: http://repository.utp.ac.id/id/eprint/1298

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